Media Trade Fair

  • Customers: ORF, ZIT und Echomedia
  • Content: Magnetic
  • Application: Media trade fair 2008 in Vienna, stand for 3 companies


The customers ORF, ZIT and Echo Media were running a joint booth at the Austrian Media Fair 2008. iFUN was used as a main medium to transport the identity of all three corporations.

Three iFUN areas were setup in front of the booth, each presenting one corporation with an interactive Magnetic Effect: different leaflets of the companies were turned around three-dimensionally as people were walking over the ares.

Thus, an eye-cathing medium served as a main part for communicating the three brands on the stadn.